Louie reached out in May of 2025 as he was launching Matrx Media, a one-man-band real estate media company focused on high-quality walkthroughs, drone footage, and photography.
He needed a brand that could sit quietly behind the work.
We explored a few directions through sketches and iterations. Then Louie remembered a small sketch I had completely forgotten about: a simple “M” from our very first meeting.
We pulled it back out.
That was it.
The final logo came straight from that early idea. Clean, minimal, and strong. The rest of the system followed — stark white on black, sleek and functional, designed to stay out of the way of the imagery.
Proud to help get Matrx Media off the ground.
Design shaped by simplicity —
thoughtful composition, purposeful
details, and visuals that speak clearly.